FWL is a wine selection and consulting company that opens the doors of the greatest estates to its customers. W’design agency has forged the identity of this company by drawing inspiration from the old keys of Châteaux and Chais. The rings of the logo also form bunches of grapes. The whole identity device can be read like the traditional and modern coat of arms of a prestigious consulting firm.

Brand strategy – Brand identity – Guidelines – Brand design


“Our company needed to find a strong and expressive Logo for its services. We therefore called on W’design to create our brand strategy and identity framework. The result of this agency’s work has given us complete satisfaction. We recommend this partner for their professionalism, creativity and on time delivery.

Averardo Borghini Baldovinetti / Vino e Finanza Hk